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Celtic Pride Goldens

A Website That Helps the Right Buyers Find the Right Dogs

Services
Development, Custom Design, Website
Industry
Pet & Animal Services

Celtic Pride Goldens is a trusted Michigan-based breeder specializing in English Cream and American Style Golden Retrievers.

Challenge

They had the quality and reputation, but they needed a site that could reflect it. Celtic Pride Goldens wanted to make the adoption process smoother, display puppy profiles with confidence and create an experience that felt as thoughtful as their breeding program.

Goals

  • Build a clean, modern site that builds trust instantly
  • Allow families to explore puppies and view health certifications with ease
  • Digitize the adoption contract for a smoother, faster process
  • Help the brand stand out in a competitive online market
  • Keep things simple and welcoming, even for first-time pet owners
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Process

Discover

Brainstorming Initial Research Stakeholder Interviews Competitive Analysis Road Map User Interviews

User Research

Solution Architecture Functional & Non-Functional Specifications Performance Criteria Infrastructure Cost Analysis Heuristic Design Test Planning

Plan & Design

API Design Database Modeling Front-end Development Back-end Development Unit testing

Development Sprint

Manual Testing Client Feedback Stress Testing

Test

System Updates Code Maintenance Website Updates
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Tech Stack & Tools

Development WordPress
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Design Figma
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Features

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Online Adoption Form

A fully digital adoption form makes it easy for families to take the next step - no printing, no scanning, no hassle.

Puppy Listings

Photos, availability, health info, and personality details all in one place to help buyers feel confident and informed.

Parent Spotlight

Detailed profiles of each dam and sire to help buyers understand the temperament, lineage, and health history behind every pup.

When your business is built on trust, your site should be too.

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